Releaf Club is a California-based THC delivery service that couldn’t relax until they had a breath-of-fresh-air brand identity. We helped them nail it. Releaf Club had a great idea but their brand identity wasn’t quite up to snuff. That’s where we came in. We helped them create a complete brand book—including a logo and font, color scheme, photo direction, copywriting, and website design—that communicated their company’s trustworthiness and high-quality product without seeming stuffy. Behold: a fresh, timeless look that helps them strut their stuff.
To accomplish this, we conducted an in-depth survey to understand Releaf Club’s mission, target market, and goals for visual identity. From our findings, we created a modern and refined logo, and paired it with fonts that further establish the brand’s quality and dependability—in product as well as service. To appeal to a wide audience, we applied a neutral, calming color palette. We sourced an accomplished photographer to capture the spirit of the brand.
releafclub.com